Ever feel frustrated that people don’t seem to be showing up to swarming to your blog? Wonder why they’re not?
I’ve been blogging for about five years now and I’ve learned a few things about how to get people to read your blog.
Check Your Keywords
Keywords work. Keywords are what REAL people type into REAL computers to find your website. Use ’em ok?
Please don’t think I’m being patronizing here because I’m not! I ignored keywords in my own business for a long time but I think it’s really an important part of your business if you want to build something that continues to work for you even when you’re not there – targeted keywords can do that.
Know Your Readers
Sometimes we get into the mindset that whatever we want to write about is what we want to blog about. But that’s not always the case. Get to know your readers, understand their problems and find out their questions and then start giving them the answers.
People want to know you are a real person and not someone spewing out content to get them to buy. I do things like add videos posts to my blog, put my email in a handy spot, and I even recently added a nifty little chat box on the right side of the blog. So chat at me right now and let me know what you think of this post if it says I’m online 😉 (yea right $$$)
We all make mistakes and nobody wants to read a bragger blog for any sustained period of time. Be human.
If you make mistakes, admit them and tell people what you learned from. I always say I love to learn the hard way, and boy when I mess up I like to make it big. Sometimes I don’t even learn from those big mistakes so I have to do them a few more times, haha. But I’m pretty good at letting my readers know what I’ve messed up and what I think I’ve learned from it.
I like Carrie Wilkerson’s little quote about this: “Turn a mess into a message”
You know value. I know value. Let’s just bring it.
Know Your Purpose
WHY are you blogging, really? Is it just for money? Is it to share a goal? Is it to share as much info as you can?
Speak From The Heart
People know fakeness. They can smell it even over the internet. You won’t do yourself any good to be fake. You and I both know that. But let’s go even further and speak from the heart. Speak from your feelings. Write and feel what you really feel.
People will dive into that and love it, they’ll come back and read your blog and be anticipating your next post.
So there you have a few good tips to get people reading your blog more often and coming back for more.